Simicore

Senior Software Engineer & Founder
Dec 2016 – Dec 2022

Founded and operated Simicore from 2017 to 2022, building internal systems for inventory, pricing, and daily operations under real marketplace constraints. The business generated over $1M gross annually while I coordinated suppliers and service partners as a lean engineering and operations function.

Key outcomes

  • Grew the business to roughly $1.3M-$1.7M in annual gross revenue for multiple consecutive years.
  • Built inventory and replenishment tooling tied to Amazon workflows, reducing stockouts by about 85%.
  • Built internal analytics dashboards for sales, margin, and SKU performance to improve buying and pricing decisions.
  • Automated repetitive catalog and operations tasks, enabling lean execution across sourcing, listings, and fulfillment.

Tech stack

  • JavaScript
  • Laravel
  • Node.js
  • React
  • MySQL
  • Redis
  • AWS